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Event Marketing Event Planning

4 Event Marketing Tips for Business Owners

Congratulations! You’ve decided to do an event for your business. Events are a great way to promote your company directly to your target audience. These experiences are all about building relationships – the holy grail of marketing in the 21st century! Relationships secure customer’s loyalty. Sales funnels are shortened and brand awareness skyrockets.
Here are four quick tips to help increase the effectiveness of your next event:

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Event Marketing

Event Marketing and Consumer Purchase Decision: Companies Turn To Outdoor Movies To Promote Brand

Marketing is always changing. Chances are, a strategy that has worked for you in the past will not always bring the same success. To stay competitive in the dynamic marketing arena, it is important to stay on top of current marketing trends and learn how to use them to best promote your brand.

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Event Planning

Event Marketing 101 – Getting the Word Out

You may want to get sophisticated with a website that enables online registration, email reminders to registrants and email blasts to prospective attendees, but event marketing is all about getting the word out.
No matter what size event, there is no shortage of tools to help you realize that goal. It could be a quarter-page or even full-page ad in the newspaper or even a multi-page brochure.
Providing accurate information to the attendees is one of the main ingredients to success. Other marketing ideas like direct mail, email marketing, blog marketing, event sponsorship etc. can be appropriate and effective.

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Event Marketing News

Event Marketing Presentation Review by Inside Business

The Women in Defense of Greater Hampton Roads hosted a luncheon event this month featuring guest speaker Deany Dormer, owner and event planner at Executive Events, an event management and planning company that focuses on growing businesses and nonprofits through events.

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Articles

3 Ways Event Marketing Increases Business

When you hear the term Event Marketing, you may assume it only means marketing for a specific event. While it does mean this, Event Marketing is also a strategic marketing strategy that directly invites your target audience to participate in the advancement of your brand.

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Event Planning Mobile

Event Mobile Apps – Event Mobilization and Increased Attendee Participation

Almost every company organizes events to promote their products and services. These events play an important role in helping companies grow their business effectively. With the advancements in technology and growing expectations of attendees, events have gone mobile. Attendees now appreciate getting all the required event information at their fingertips. On one hand where these apps have made it truly convenient for attendees to participate in events, on the other hand, sponsors have found a great platform in these apps to reach their target audience.