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Event Planning

Event Marketing 101 – Getting the Word Out

You may want to get sophisticated with a website that enables online registration, email reminders to registrants and email blasts to prospective attendees, but event marketing is all about getting the word out.
No matter what size event, there is no shortage of tools to help you realize that goal. It could be a quarter-page or even full-page ad in the newspaper or even a multi-page brochure.
Providing accurate information to the attendees is one of the main ingredients to success. Other marketing ideas like direct mail, email marketing, blog marketing, event sponsorship etc. can be appropriate and effective.

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Event Marketing News

Event Marketing Presentation Review by Inside Business

The Women in Defense of Greater Hampton Roads hosted a luncheon event this month featuring guest speaker Deany Dormer, owner and event planner at Executive Events, an event management and planning company that focuses on growing businesses and nonprofits through events.

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Articles

3 Ways Event Marketing Increases Business

When you hear the term Event Marketing, you may assume it only means marketing for a specific event. While it does mean this, Event Marketing is also a strategic marketing strategy that directly invites your target audience to participate in the advancement of your brand.

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Articles Event Planning

4 Steps to Successfully Evaluate Your Event's Performance and Find Scopes for Further Improvement

Events do not end with the departure of the last guest. Post event analysis, or more popularly known as event evaluation, is a basic step that organizers need to adhere to in order to quantify the event and identify any scope for future improvement. The aim is to distinguish the mistakes and learn from them. The evaluation process is the answer to queries on whether you have been successful in achieving your goals or was your message properly conveyed to the target audience. Today, there are various Cloud-based software products which come with tools that ease the process of event evaluation for organizers.

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Event Planning Mobile

Event Mobile Apps – Event Mobilization and Increased Attendee Participation

Almost every company organizes events to promote their products and services. These events play an important role in helping companies grow their business effectively. With the advancements in technology and growing expectations of attendees, events have gone mobile. Attendees now appreciate getting all the required event information at their fingertips. On one hand where these apps have made it truly convenient for attendees to participate in events, on the other hand, sponsors have found a great platform in these apps to reach their target audience.

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Articles

Promotional Gifts For Conferences And Exhibitions

At conferences, exhibitions and product launches promotional gifts are one the most versatile and cost effective ways to get your company noticed.
Everyone likes to pick up a selection of freebies when attending these events but there are a number of things to take into consideration when selecting the products for your campaign.